Every leak in the funnel, patched.
Hesitant shoppers get guided to the right variant, abandoned carts get rescued in conversation, and the demand your catalog missed stops disappearing silently.
Today, without it
The sale was there. Nobody was.
Most lost revenue isn't a pricing problem — it's an unanswered question at the wrong hour.
Guided selling
It sells the way your best rep would.
Discovery by need, price or skill level — not keyword roulette. It narrows to the right variant, answers the objection in the way, and builds the order in Shopify when the shopper is ready.
Aurora Supply
Customer AI · online
Do you have this in medium? I need it by Friday.
Yes — 3 left in Medium, and express delivery lands Thursday. Want me to build the order?
Nordic Hoodie — M
€64 · express by Thu
grounded in your policies · escalates to a human when it should
Carts, rescued in the conversation
A cart is a question, not an email trigger.
Recovery happens where the hesitation is — in the chat, while the shopper is still there. Discount negotiation runs in tiers inside a ceiling you set, and Lumnya never reveals the tiers it's working with.
>how are sales this week?
Revenue
€12.4k
+8%
Orders
214
+5%
AOV
€58
+2%
Up 8% on last week, driven by the hoodie restock. One watch-out: Oxygen Pro margin dipped after Tuesday’s discount code.
The demand you never saw
Two specialists on the money question.
Demand Radar reads storefront conversations for demand your catalog didn't capture — products asked for, blockers hit, questions left unanswered. Revenue Detective takes a move in revenue and decomposes it into quantified drivers: volume, basket size, refunds, mix. Both are live today.
>refund order #1043 and email the customer an apology
… reading order #1043 · drafting refund + apology email
preview
Refund €42.00 (full) — order #1043
Email: “We’re sorry about the delay — your refund is on its way.”
Refunded & email sent · logged 14:32 · approved by you
How it runs
Four steps, no project plan.
It watches the page
Time on page, scroll depth, exit intent — signals, not guesses.
It opens the conversation
At the moment of hesitation, with something useful to say.
It closes inside your rules
Tiered negotiation up to the ceiling you set — never past it.
It reports what it learned
Missed demand and revenue drivers land as findings you can act on.
The honest edges
What it won't do
Selling with guardrails is the whole point.
Why it matters
The conversation is the funnel.
Selling isn't a popup. It's someone answering the question that was in the way.
Straight answers
Questions merchants ask about this one.
Exactly as much as you allow. You set a maximum in Widget Studio, and negotiation runs in tiers beneath it. Lumnya won't exceed the ceiling and won't tell a shopper what the tiers are.
Not yet, and we won't invent them. Lumnya is in private beta — when we have measured results from real stores, they'll appear here with the method attached.
Yes. The widget ships as a Shopify theme app embed and handles desktop and mobile — you toggle it on, pick the accent color and language, and it takes care of the rest.
The other four
Something else eating your day?
Private beta
Hand over this job first.
Join the private beta and be first in line when Lumnya opens to your store.